The Textile Exchange has spent over two decades building a global movement with a mission to push for more responsible material production. Through their extensive network of over 85,000 certified organisations across 110+ countries, they have transformed industry norms and fostered impactful change. Yet, they recognised the need to push further, aiming to drive even greater environmental and social responsibility.

For the launch of Materials Matter—a transformative initiative unveiled at the Textile Exchange 2024 conference—we crafted a powerful series of content pieces. These assets introduced and celebrated the Materials Matter Standard, a new certification system that unifies best practices across multiple material types. Focused on measurable outcomes, the standard promotes traceable supply chains, rigorous production protocols, and a globally recognised mark of excellence. Our content was designed to elevate the conference experience, sparking conversation and commitment among industry leaders and stakeholders. Holistic, harmonised, and focused on impact, Materials Matter sets a new benchmark for sustainability, resonating with audiences from farm to final product.