We developed a distinct visual system playing with the notion of ‘power’. This allowed us to create a suite of visual assets that are fresh, bright and forward thinking.
Combining the bright electric visual style with the bold product imagery allowed SVEA Solar to sit strategically between creativity and technology.
The creative was rolled out across all channels, including the digital platform, brand platform, copywriting, the app and product imagery.
SVEA Solar is now positioned as a global market leader, breathing a much needed new life into the green energy industry.