Jakke is a London-based ready-to-wear brand defined by the unmistakable edge of its East End roots. Born from the fusion of third-generation dressmaking heritage and the creative vision of Stefani Danzig, Jakke is crafted for those who dare to carve their own style path.

Grounded in a legacy that began in a leather factory off Brick Lane in the 1960s, the label draws inspiration from the raw energy of London life, past and present. Celebrating the eclectic influences of art, music, film, and the city’s enduring culture of individuality, Jakke’s collections are designed for those unafraid to stand apart. Delivering elevated pieces with attitude, we created a visual identity to help launch the brand with a timeless approach that balances a sense of curation and self-expression.

Jakke is a brand for those who embrace the unexpected. We crafted a visual identity that weaves together the heritage, expressive attitude and meticulous attention to detail that underpins each carefully curated collection. Our traditionally inspired wordmark and monogram create a stamp of intention, while a neutral colour palette and modern typography balance timeless craftsmanship with unapologetic contemporary style. The result is a cohesive visual language that is as sophisticated and refined as it is bold and impactful.