Strategy. Design. Technology.

Earthrise Activation


Task

We were briefed to concept, test and develop a bright immediate visual identity system that sits within Earthrise's existing brand – driving the multiple types of narratives the team wanted to express. The nature of Earthrise is about testing, collaborating with visual artists and designers and pushing new ways to engage. Therefore, we aimed to untangle the complex data, jargon and abstract graphs that have dominated the climate conversation for too long through bright, immediate impact.

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Justified Studio