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Concept Ventures

Concept Ventures


As one of the largest dedicated UK pre-seed funds, Concept Ventures looks to invest in projects that are reshaping how we work, play, and learn. Justified Studio was brought on to re-imagine their three-fold direction and weave it into their brand experience. The design language was a key variable in helping them communicate their unique position within the market, empowering them to stand out as one of the few VC firms that understand the importance of being flexible, founder-first partners.

A 3D render of the concept logo in a glassy style
Logo construction
Type construction
The concept ventures brand book
3d render of the concept logo in glassy texture
A lanyard with the concept logo
A banner for the 2023 founders conference
Concept Ventures business cards
A digital screen saying pre-seed investors since day one at a the concept ventures founders conference
A paperweight of the concept logo in blue glass sat next to a yellow fountain pen
A phone showing a part of the concept fund
A monitor on a table with concept ventures homepage on it
An ipad showing a concept ventures blog post
A selection of concept ventures podcasts
We spoke to a number of studios ahead of our rebrand, and nobody came close to Justified in understanding what it was we were trying to achieve. Working with them was collaborative and hassle-free from the get-go, and we can't recommend them highly enough.

Oliver Kicks - Principal

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